777ed Privacy Policy

Introduction and Scope

This Privacy Policy ("Policy") is issued by 777ed ("777ed", "we", "us", "our"), the operator of the online gaming and sports betting platform accessible at 777ed.club. This Policy explains how we collect, use, disclose, and safeguard personal information about individuals ("you", "your") who access or use the 777ed platform, including our website, mobile-optimised site, customer support channels, and any related services.

By registering an account on 777ed or by continuing to use the platform after this Policy has been made available to you, you acknowledge that you have read and understood how 777ed processes your personal data as described in this document.

This Policy should be read alongside the 777ed Terms & Conditions, which govern the overall agreement between you and 777ed. In the event of any conflict between this Policy and the Terms & Conditions on a data protection matter, this Policy shall take precedence.

Personal Data We Collect

777ed collects personal data in several ways — directly from you when you register or interact with the platform, automatically when you use the platform, and occasionally from third parties in connection with identity verification and fraud prevention. The categories of personal data we collect include:

Identity and Registration Data:

• Full legal name, date of birth, and gender.
• National Identity Card (CNIC) number or equivalent government-issued identity document number.
• Residential address, including city (e.g., Karachi, Lahore, Islamabad, Faisalabad, Peshawar) and postal code.
• Mobile phone number (including JazzCash and EasyPaisa registered numbers where applicable).
• Email address used for account registration and communications.

Financial and Payment Data:

• Payment method details used to make deposits or receive withdrawals, including JazzCash wallet identifiers, EasyPaisa account references, and bank account details for HBL, UBL, and Meezan Bank transfers.
• Transaction history, including deposit amounts, withdrawal requests, bonus claims, and bet records.
• Details of any payment instruments linked to your account for KYC and anti-money laundering purposes.

Usage and Behavioural Data:

• IP address, device type, operating system, browser type and version, and screen resolution.
• Session duration, pages visited, games played, betting markets accessed, and feature interactions.
• In-game activity, wagering patterns, and responsible gaming tool usage.

KYC and Verification Documents:

• Copies of identity documents (CNIC, passport, or equivalent) submitted for age and identity verification.
• Proof of address documents submitted where required.
• Source-of-funds documentation where requested under enhanced due diligence procedures.

How 777ed Uses Your Personal Data

777ed uses personal data collected from you for the following purposes. Each purpose is tied to a lawful basis for processing, which is described further in Section 4.

777ed does not use automated decision-making processes that produce legal or similarly significant effects on users, except where required to comply with anti-money laundering screening obligations. Where such automated processing does occur, you have the right to request human review of any decision.

Legal Basis for Processing Personal Data

777ed processes personal data only where a valid lawful basis exists. The primary legal bases on which 777ed relies are as follows:

• Performance of a Contract: Processing that is necessary to register your account, accept bets, process payments, and deliver the services you have contracted with 777ed to receive. Without this processing, 777ed cannot provide the platform to you.
• Legal Obligation: Processing required to comply with applicable laws and the obligations of 777ed's international gaming licence, including Know Your Customer (KYC) verification, anti-money laundering (AML) record-keeping, and responsible gaming compliance requirements.
• Legitimate Interests: Processing for purposes such as fraud detection, platform security, abuse prevention, analytics, and improving the quality of the 777ed service — where these interests are not overridden by your privacy rights and interests. 777ed conducts a legitimate interests assessment before relying on this basis.
• Consent: Processing for direct marketing communications, where you have given a clear, affirmative opt-in to receive such communications. You may withdraw this consent at any time as described in Section 12.

Cookies and Tracking Technologies

The 777ed platform uses cookies and similar technologies (collectively, "cookies") to operate correctly, maintain your session security, and understand how users interact with the platform. The types of cookies 777ed uses are:

• Strictly Necessary Cookies: These cookies are essential for the platform to function. They enable you to log in, maintain your session, and use core features such as the cashier and game lobby. These cookies cannot be disabled without affecting platform functionality.
• Security Cookies: Used to detect and prevent fraudulent account activity, protect against cross-site request forgery (CSRF), and enforce session timeouts for inactive accounts.
• Analytics Cookies: 777ed uses first-party analytics tools to collect aggregated, anonymised data about how users navigate the platform — including which pages are visited most, where users encounter errors, and how long typical sessions last. This data is used solely to improve the platform and does not identify individual users.
• Preference Cookies: These store your platform settings such as language preference and responsible gaming limit configurations so that you do not need to re-enter them on each visit.

You may manage cookies through your browser settings at any time. Please note that disabling strictly necessary cookies will impair your ability to use the 777ed platform. Instructions for managing cookies in common browsers are available in your browser's help documentation.

Sharing Your Personal Data

777ed does not sell, rent, or trade your personal data to third parties for commercial gain. We share personal data with third parties only in the following circumstances and only to the extent strictly necessary for the stated purpose:

• Identity Verification Providers: 777ed engages third-party KYC and identity verification service providers to perform age verification and document authentication as required under our international gaming licence. These providers process identity data solely on 777ed's instructions and under contractual data protection obligations.
• Payment Processing Partners: Transaction data is shared with payment processing partners (including JazzCash, EasyPaisa, HBL, UBL, and Meezan Bank) solely to facilitate the deposit and withdrawal transactions you initiate.
• Fraud and AML Screening Services: 777ed may share data with regulated fraud prevention and anti-money laundering screening services where required to meet our legal obligations under the terms of our gaming licence.
• Gaming Software Providers: Game session data (but not your full identity data) is processed by the third-party providers whose games are hosted on the 777ed platform, solely for the purpose of game operation and RNG integrity.
• Regulatory and Law Enforcement Authorities: 777ed will disclose personal data to gaming regulators, law enforcement agencies, tax authorities, or courts where we are legally compelled to do so by a valid legal order, court order, or regulatory requirement.
• Business Transfers: In the event of a merger, acquisition, or sale of 777ed's business operations, personal data held by 777ed may be transferred to the acquiring entity, subject to the same privacy protections described in this Policy.

All third-party service providers engaged by 777ed are required to implement appropriate technical and organisational measures to protect personal data and are prohibited from using it for any purpose beyond the specific service they provide to 777ed.

International Data Transfers

777ed operates under an international gaming licence and may process or store personal data in jurisdictions outside Pakistan. Where personal data is transferred to countries that may not have data protection laws equivalent to those in your jurisdiction, 777ed ensures that appropriate safeguards are in place, which may include:

• Standard contractual clauses approved by recognised data protection authorities.
• Data processing agreements with third-party providers that impose equivalent data protection obligations.
• Transfers to jurisdictions that have been assessed as providing an adequate level of data protection for the purposes of 777ed's operations.

By using the 777ed platform, you acknowledge that your personal data may be transferred, stored, and processed in jurisdictions outside Pakistan, including the jurisdiction in which 777ed holds its gaming licence. 777ed will always ensure that such transfers are conducted in compliance with applicable data protection requirements.

Data Retention Periods

777ed retains personal data for no longer than is necessary to fulfil the purpose for which it was collected, subject to any longer retention periods required by law or by the obligations of our international gaming licence. The following general retention periods apply:

• Account Data: Retained for the duration of your active account relationship with 777ed and for a minimum of five (5) years following account closure, as required for gaming licence compliance and anti-money laundering record-keeping.
• KYC Documents: Retained for a minimum of five (5) years from the date of submission or from the date of account closure, whichever is later, in accordance with AML regulatory requirements.
• Transaction Records: Retained for a minimum of five (5) years from the date of each transaction for financial regulatory compliance purposes.
• Customer Support Communications: Retained for three (3) years from the date of the last communication, to support any future dispute resolution.
• Marketing Preferences: Retained until you withdraw your consent or for one (1) year from your last interaction with a marketing communication, whichever is earlier.
• Technical and Usage Data (Anonymised): Aggregated, anonymised analytics data may be retained indefinitely as it no longer constitutes personal data.

Your Privacy Rights

Subject to applicable law and the retention obligations described in Section 8, you have the following rights in relation to your personal data held by 777ed:

• Right of Access: You may request a copy of the personal data that 777ed holds about you. 777ed will respond to access requests within thirty (30) days of receipt.
• Right to Rectification: If any personal data held by 777ed about you is inaccurate or incomplete, you have the right to request that it be corrected. You may update certain account details directly through your 777ed account settings.
• Right to Erasure: You may request that 777ed delete your personal data in certain circumstances, such as where the data is no longer necessary for the purpose for which it was collected. This right does not apply where 777ed is required to retain data by law or gaming licence obligation.
• Right to Restriction: You may request that 777ed restrict the processing of your data in certain circumstances — for example, while the accuracy of the data is disputed.
• Right to Data Portability: Where processing is based on your consent or on contract performance, you may request that 777ed provide your personal data to you in a structured, commonly used, machine-readable format.
• Right to Object: You may object to processing based on 777ed's legitimate interests. 777ed will cease such processing unless it can demonstrate compelling legitimate grounds that override your interests or the processing is necessary for the establishment, exercise, or defence of legal claims.
• Right to Withdraw Consent: Where processing is based on your consent, you may withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing that occurred before the withdrawal.

To exercise any of your privacy rights, please contact the 777ed support team via live chat or by email at the address listed in Section 14. 777ed will verify your identity before processing any data rights request to protect your information from unauthorised disclosure.

Children and Minors — Strict 21+ Policy

The 777ed platform is strictly intended for adults aged 21 years and above. 777ed does not knowingly collect, process, or retain personal data relating to individuals under the age of 21.

Age verification is a mandatory step in the 777ed registration and KYC process. Any account found to belong to a user under the age of 21 will be immediately suspended, all balances will be withheld pending investigation, and all personal data associated with the account will be deleted or securely destroyed following the conclusion of any required regulatory reporting.

777ed also recommends that parents and guardians in Pakistan use parental control software to restrict access to online gaming platforms on shared devices. Our Responsible Gaming page contains further guidance on protecting minors from gambling-related harm.

Security Measures

777ed implements a layered set of technical and organisational security measures designed to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. These measures include:

• Encryption: All personal data is encrypted at rest using AES-256 encryption. All data transmitted between your browser or device and the 777ed platform is protected using TLS 1.3.
• Access Controls: Access to personal data within 777ed's systems is restricted on a strict need-to-know basis. Staff who handle personal data are subject to confidentiality obligations and receive regular data protection training.
• Two-Factor Authentication: 777ed offers and encourages the use of two-factor authentication (2FA) for all user accounts to add an additional layer of protection against unauthorised access.
• Intrusion Detection: 777ed's infrastructure is monitored continuously using automated intrusion detection systems designed to identify and respond to suspicious access patterns in real time.
• Penetration Testing: The 777ed platform undergoes periodic independent security assessments to identify and remediate vulnerabilities before they can be exploited.
• Data Minimisation: 777ed collects and processes only the personal data that is strictly necessary for the purposes described in this Policy, reducing exposure in the event of a security incident.

While 777ed implements robust security measures, no online platform can guarantee absolute security against all threats. You are responsible for maintaining the security of your own account credentials and for notifying us immediately if you suspect unauthorised access to your 777ed account.

Marketing Communications and Opt-Out

777ed may send you marketing communications about bonuses, promotions, new game releases, sports betting offers, and platform updates — but only where you have given your explicit consent to receive such communications at the time of registration or through your account settings.

Marketing communications from 777ed may be delivered via:

• Email to your registered email address.
• SMS to your registered mobile number.
• In-platform notifications when you are logged in to your 777ed account.

You can opt out of marketing communications at any time by:

• Clicking the "unsubscribe" link included in every 777ed marketing email.
• Updating your communication preferences within your 777ed account settings.
• Contacting 777ed customer support via live chat and requesting removal from all marketing lists.

Changes to This Privacy Policy

777ed reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data processing practices, applicable laws, regulatory guidance, or the requirements of our international gaming licence. When material changes are made, 777ed will:

• Update the "Effective Date" at the top of this Policy.
• Display a prominent notice on the 777ed platform informing users of the update.
• Where the changes are significant, send an email notification to the address registered on your account.

Your continued use of the 777ed platform after the effective date of any updated Privacy Policy constitutes your acceptance of the revised document. If you do not agree with the changes, you should cease using the platform and may request account closure in accordance with the 777ed Terms & Conditions.

We encourage you to review this Privacy Policy periodically to stay informed about how 777ed is protecting your personal data.

Contact Us — Data Privacy Enquiries

If you have any questions, concerns, or requests relating to this Privacy Policy or the way 777ed processes your personal data, please get in touch using the following channels:

Live Chat: Available 24 hours a day, 7 days a week through the 777ed platform. Live chat is the fastest way to reach the support team for account-related data queries, marketing opt-outs, and general privacy questions.

Email: For formal privacy requests, data subject rights exercises, or written complaints, please write to: support@777ed.club

Please include your full registered name, account username, and a clear description of your request or concern when contacting 777ed by email. 777ed will acknowledge receipt of all data privacy requests within five (5) business days and will aim to resolve them within thirty (30) days.